Are you looking for more information on naming rights? Are you thinking about pursuing a naming rights agreement? Then you may want to consider the following resources:

Facility Naming Rights

This 150-page text from Front Office Publications is written by Bill Miller. Miller frequently writes about naming rights in a variety of trade publications and Facility Naming Rights is his second treatise on the subject.

The book contains a detailed history of naming rights, a listing of traditional inventory items, facts and figures, methodology recommendations along with several examples of model lease and naming rights agreement language.

The first edition of Facility Naming Rights sold out and the second edition is currently in production and scheduled for release in Spring 2005. Keep checking this page for more ordering information about the second edition of Facility Naming Rights.

Or, if you would like to know when the book is available, you can send an e-mail to book@namingrightsonline.com and you will be notified when the latest edition of Facility Naming Rights is completed.

The Leib Group, LLC